As you read this, you might be asking yourself why Twitter needs this new hashtag. The reason is simple: to permit anyone to follow a single unified stream of medical content.
Currently, many people use #hcsm to disseminate medical tweets, but also since it may seem to stand for “healthcare in social media”. However the actual definition of #hcsm is “healthcare communications and social media,” really meant to discuss the practice of communication of healthcare information, not the actual healthcare information itself.
Even though #hcsm tends to be one of the most widely used healthcare hashtags and subsequently a way to get one’s tweets noticed, it can be quite difficult to filter through the #hcsm stream to find medical information, especially as Twitter grows in popularity.
Therefore, #medsm is being introduced as a new umbrella hashtag for posts related specifically to healthcare and medicine topics. The #medsm hashtag could be include content with links to studies, stories about patient care, etc. The more broadly it becomes used, the more likely Twitter users will be able to identify your healthcare-specific content.
Here’s an example of a great use of the #medsm hashtag, by Howard Luks (@hjluks):